In person or virtual Focus Groups and Mock Trials are invaluable tools that gauge the strength of legal cases, test theories, identify jury traits, and leverage settlement opportunities. We have prepared a short video about our services. Click on the video link below.
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Focus Groups and Mock Trials utilize plaintiff and defense (adversarial) presentations to determine results, however Mock Trials include jury deliberations. For in-person Mock Trials, WCP Trial Consulting incorporates trial-like research and procedures, including a judicial facilitator, mock jurors, and arguments from plaintiff and defense counsel. Incorporating trial-like procedures is a key factor in maximizing the predictive validity of the research gained through the exercise.There are scientifically-valid options to conduct both Focus Groups and Mock Trials.
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A good focus group is only as good as the participants. Our unique jury selection process has proven itself by netting real-world settlements. Below are a few of the cases where we conducted Focus Groups that concluded with multi-million dollar settlements or verdicts.
Success depends upon previous preparation, and without such preparation there is sure to be failure. The best preparation for good work tomorrow is to do good work today. A strong, positive self-image is the best possible preparation for success. Before anything else, preparation is the key to success.
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